The 2025 CCTV 315 Gala exposed the problem of “non-standard cable” fraud in the wire and cable industry. Phenomena such as open sales of inferior cables existed in markets like Nanning Kede International Hardware Market and Guiyang Jinshi Hardware & Electrical City, and some enterprises sought huge profits through cutting corners and forging qualifications, triggering an industry rectification wave. According to data from the Ministry of Emergency Management, more than 100 major fires in the past decade were caused by inferior cables, accounting for over 50%.

Against this background, compliant leading enterprises usher in development opportunities. Jinbei Electric has formed technical barriers in special cables and new energy cables by virtue of the quality advantage that all its products meet national standards, pass CCC certification and 2500-volt voltage test. Its high-voltage power cables and fire-retardant cables are widely used in power grids and rail transit projects. Regulatory authorities in many regions have launched special rectifications, and the Anshun Municipal Administration for Market Regulation in Guizhou has filed investigations against involved enterprises. The industry access threshold will be further raised, and leading enterprises such as Jinbei Electric are expected to take over the market demand released by the withdrawal of small and inferior enterprises.